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> "...it would be the tendency to latch onto a mantra. "think different" doesn't really mean very much, but boy, successful people who get stuff done like to say it."

True. But reading you say it now makes it sound less like GTD and more like they do the right (different) things. Things that yield results; which makes the lead up look important. Kinda the tasks are a symptom more than a means, if that makes sense.




I guess "think different" to them means "take risks" or "run counter to the stream on things" or "see threats as opportunities" or something.

IBM had just "think" and I really liked that. The trouble is, it leads to endless ratiocination.


Does that make Nike IBM's polar opposite, slogan-wise?


There is probably a game buried here, to find two company slogans which contradict each other.


Not really a contradiction, but I immediately thought of the following juxtaposition:

U.S. Army: "An Army of One"

U.S. Marine Corps: "For Our Nation, For Us All"


How about:

"Think better. Do best."

Too often, for reasons too many to list here, we humans tend to pounce without stepping outside our confirmation bias and asking:

- Is this the right thing to do?

- And the best way to do it?

We too easily presume the status quo to be our friend, when it's often the enemy.

Fwiw, I think the 5 Whys are a great tool. More critical thinking than traditional GTD. But what good is GTD if the T's are wrong?

I put this together, for fun:

http://5xy.co/




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