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Can Facebook Be Cut Down to Size? (nytimes.com)
144 points by panarky on June 6, 2018 | hide | past | favorite | 139 comments



The majority of Facebook's users are outside of the US, and it is smaller than other big US tech companies (https://ycharts.com/companies/GOOG/market_cap).

I'd rather see antitrust brought against a company using other kinds of anti competitive tactics. Why deprecate OpenGL and not support Vulkan, Apple? Even with DirectX, Microsoft always maintained updated OpenGL on their platform...

And extracting 30% on every transaction, including your competitors? Imagine if Microsoft tried taking a 30% cut of every transaction that passed through Internet Explorer, or Windows, in the 1990s

Apple's market cap is bigger than Facebook's. Almost twice as big.

https://ycharts.com/companies/FB/market_cap

https://ycharts.com/companies/AAPL/market_cap


> Why deprecate OpenGL and not support Vulkan, Apple? Even with DirectX, Microsoft always maintained updated OpenGL on their platform...

A platform owner is free to do whatever it feels like on their platform, provided it respects the law.

You are quite outdated about the state of OpenGL in Windows.

The only thing Microsoft did was to let ICD drivers be around for desktop applications. OpenGL is not supported on UWP or Win32 store apps, nor the Windows 10 UI compositor.

Finally, contrary to OpenGL urban myths,game consoles always favored their own 3D APIs, with the exception of OpenGL ES 1.0's failure on the PS3.


> > Why deprecate OpenGL and not support Vulkan, Apple? Even with DirectX, Microsoft always maintained updated OpenGL on their platform...

> A platform owner is free to do whatever it feels like on their platform, provided it respects the law.

The law that would come to mind here is the Sherman Antitrust Act: https://en.wikipedia.org/wiki/United_States_v._Microsoft_Cor....


"The plaintiffs alleged that Microsoft abused monopoly power on Intel-based personal computers in its handling of operating system and web browser sales"

Thing is, Apple platforms aren't a monopoly at the eye of the law.

You are free to just use something else with bigger market share.


Can I just change that to

"The plaintiffs alleged that Apple abused monopoly power on A10, A10x, and A11 based smartphones and tablet computers in its handling of operating system and web browser sales"

Would that make it a monopoly?

IIRC Apple didn't sell Intel based machines when Microsoft lost this case so IIRC there was only the tiny Linux market (at the time) relative to MS. No one else sells A10, A10x, and A11 based devices so Apple does have a monopoly there by that definition.

I'm frustrated that I can't replace Apple Maps with Google Maps so that it's the integrated "map" function in iOS. I can't use real Chrome, which has a proven record of being faster and more secure than Safari, on my iPhone, even if it happened to use more battery. Frustrated can't make gmail my default mail app so clicking a mailto link goes to Apple's Mail app. I'm frustrated that it's extremely hard to run GPLed software on iOS (requires $99 a year and self-signing or free and resigning every week). No Kodi. No EMUs.

I would love to see Apple change their polices there.


“Monopoly” is a term which can only be used in the context of a market. A market is defined only by the demand for some specific utility. iOS devices do not form their own market as the utility they provide is also provided by other products.


Normally I'd just agree, but... That doesn't jive with the "intel-based" part of the original version, though. A desktop is a desktop, and while there is a type of compatibility that matters to most users it's not the processor. So why is that use fair but not the other?


Because the part quoted there is just one line that doesn't fully represent the case or the world in which it was set. At the time, there was no significant consumer market share for non-Intel-based computers. Microsoft had a monopoly on the personal computer operating system market. Saying that Apple has a monopoly on their own products isn't meaningful.


No, because you fail to understand law.

Apple does not have a monopoly regardless how many times you type the word, and come up with your own definitions.


I agree. On a side note, wouldn't that somewhat mean that 11billion fine on Google is not justified.


> with the exception of OpenGL ES 1.0's failure on the PS3.

Got a source on that one? I did plenty of work on the PS3 and never heard anyone complaining about that(the SPUs on the other hand, not many people were ready for massive vectorization).

Also X360 was DirectX based, I knew plenty of PC engines that ported straight over(although with a ton of pain when they realized they couldn't call malloc all over the place).


The failure was not technical, rather that most developers ignored it and rather used Phyre Engine or libGCM.

As for a source, here is one from Sandstorm developers.

https://sandstormgames.ca/2011/07/22/debug-playstation3/

<quote>

At one point, Sony was asking developers whether they would be interested in having PSGL conform to the OpenGL ES 2.0 specs (link here). This has unfortunately never happened however, as developers seem to have mostly preferred to go with libGCM as their main graphics API of choice on PS3. This has meant that the development environment has started becoming more libGCM-centric over the years with PSGL eventually becoming a second-class citizen – in fact, new features like 3D stereo mode is not even possible unless you are using libGCM directly.

</quote>

I assume as former PS3 dev you also have access to the GLESTutorial07_Arnaud_Remi_PSGL.pdf done at GDC 2006, otherwise you can get it from https://tinyurl.com/yajn75h2.


I think he meant that few ever used OpenGL on PS3, not that everyone had been complaining about it. I, for one, have not heard of any AAA game using it though some indies might have.


Apple is not a monopoly, even google is not a monopoly. facebook is. Fb is either buying or using its reach to enter into other markets. Messaging, videos (youtube), stories (snapchat), crowd sourcing (gofundme), marketplace (offerup). In all these it is using its existing dominance in one market to enter into other which is classical case of antitrust.


Google has an extremely blatant monopoly in search. That has been the case for over a decade now.

The competitors to Google, outside of a few markets like Russia and China, are trivial at best.

Google's search competitors are so weak, all they've collectively done is lose market share for 20 years. The social competitors to Facebook - Twitter, Snapchat, Reddit, etc. - are no more threatening to FB's monopoly than DuckDuckGo and Bing are to Google's search monopoly.

When companies like Google and Facebook have monopolies, what they do in response is lie: they claim competition is everywhere. Microsoft used that lying tactic as well. They pretend they're not really in the search space specifically, they're an ad company in general, and they're only a small N% of the whole global ad market. So Google likes to lie and pretend they compete with every input box on the Web, and every ad served anywhere on earth; naturally their share of all text input box usage is merely 1%.


> Google has an extremely blatant monopoly in search

Tough thing is it grew to a position of dominance, on the user side, organically. (On the ad side, the story is more complicated.) Facebook grew on both sides by gobbling up potential competition, e.g. Instagram, WhatsApp, et cetera.


I agree. I regard Google search as one of the greatest technological accomplishments in world history. The service it has been to humanity can't be overstated. It wasn't just slightly better, it was radically better in every way. It was faster, it produced better results, it even had greater integrity (less clutter & junk, less abusive ad approach by not mixing results & ads, etc).

A dominant, extreme majority market position by itself isn't valid justification to break a company up or apply anti-trust (in the US). Monopolies are of course not illegal in the US. Google's search product remains superior and it's unlikely to be directly, seriously challenged by a threatening competitor. It's the change in integrity that might take them down. Call it greed. The greed eats the ecosystem, pushes for a greater share of the pot, then the ecosystem cries foul to regulators, identical to Microsoft's mistakes derived from greed. If a monopoly platform can't control itself properly - in terms of human nature, it's probably extremely difficult to restrain that level of economic power while existing in a low feedback, low consequence bubble - then the authorities will probably step in and do it. When it comes to monopolies, you can eat this, maybe you can eat this and that, you can't eat this and that and that and that and that. It's pretty much that simple, you control yourself or eventually the guys with the guns will do it for you (if only out of concerns for preserving their own power).


I sincerely believe that with a little shoe polish, a little more sincere effort into information retrieval mathematics, and better marketing, DuckDuckGo would be a superior search product.

Currently I use DuckDuckGo for probably 85% of searches. There are specific search cases that don’t work well, and specific types of automatic categorization and presentation (e.g. sports scores, rich location data) that Google is well ahead on.

But in many mundane searches, the result quality is indistinguishable and the lack of personalized tracking would break any ties strongly in DuckDuckGo’s favor, so strongly that it’s obviously worth it to split searches between two different engines on a case by case basis.

And in fact, I like some things about DuckDuckGo better, particularly I like the visual experience of its Open Street Maps results better. It’s not as information rich as a Google Maps result, but Google Maps is visually too cluttered and often suffers performance issues that a lower-tech maps service doesn’t. (DuckDuckGo also lets you select from a few choices for the maps backend, including Google Maps).

Don’t get me wrong: I’m sure Google will remain far ahead as the search product leader.

I only mean that in terms of the implementation and actual user experience, DuckDuckGo doesn’t have far to go before it would be entirely a substitute product that completely replaces an average search experience on Google.

(I’m speaking as someone who had worked on all types of personalization features for an Alexa top 400 site’s product search engine — so I have a lot of work experience informing my opinion that the actual distance, in terms of the investment to reproduce feature parity, between DuckDuckGo and Google is not that high.)

Google’s original efforts to create internet search were amazing. But now the underlying search tech is totally a commodity, including most of the fancier machine learning and information retrieval features. It’s why they have to integrate advertising so tightly to it. Search features alone don’t differentiate it as a product anymore.

I do hope a service like DuckDuckGo invests in that last 10% of the squirrly little extra features it needs to provide to seriously compete for overall market share.


I wish DDG would include a button in the search results that says "Search in Google instead".

That way, I would actually use DDG as my main search engine because it would be easy to resort to Google in specific cases.


Check out Bangs on DDG [1]. Just insert "!g" into your search text and it automatically redirects your search to Google. It works for thousands of other websites too. (Wikipedia's !w is one I use all the time)

[1]: https://duckduckgo.com/bang


Yeah, I know about bangs, but on mobile they are cumbersome to use: I have to tap my screen 7 times to change from DDG to Google:

    1. tap DDG search bar
    2. tap space
    3. tap shift key
    4. tap "!"
    5. tap shift key
    6. tap "g"
    7. tap enter key
If DDG included a simple button, it would be 1 tap. Of course, I can't blame them for not linking to Google, but this way I will stick with Google.


Wouldn't it be amazing to create a rent-seeking feeder website similar to e.g. Expedia, Priceline, Hipmunk, Orbitz, etc., that sits on top of data provided by other providers (in those example cases, data from airlines and so on, but in the search engine case, data about the characteristics of search results).

Then a user can go to my site at www.mycashcow.com or something and type in a query, which behind the scenes farms out queries to other search engines, gets characteristics about their results and predicts which of the search engines you would most prefer for this particular query, and then navigates you to that search engine's results page.

This way you always use one portal to search, and to the extent that you approve of its underlying prediction model, it automatically routes you to your preferred search engine for a given task, without needing to open a different tab or even click a button.

Expedia-like sites have been able to do this because by acting as aggregators, they solved a general search traffic problem for a fractured set of service providers (hotels, airlines, etc), which in some cases have to make some of the data publicly available. So the providers could not easily avoid a race-to-the-bottom commodity effect or avoid paying the aggregator sites for preferred placement. Seamless is doing this now with local food delivery.

We would get destroyed by Google if we tried this though, because then it would mean Google traffic would depend on Google actually functioning as a quality search engine, rather than happening to be a monopoly search engine (good quality, sure, but still monopoly) and reaping benefits in the form of advertising integration. Advertising would only pay for Google ads if the traffic driven to Google from www.mycashcow.com was in line with what they wanted, which would incentivize Google to either pay me to rank them higher, or do things like ceasing to track users because that would make them competitive with what users like about DuckDuckGo.

Since Google could sue me so hard regarding whether I am allowed to farm out a "pre-query" to their search engine, analyze "their" search results data, and recommend if a user would prefer it to the other options, I don't think this business could get off the ground unless it was created with a pre-arranged collusion with Google from the start.


Why would it be illegal to combine data from different sources? As a user, I'm doing this all the time. So why would it be different if a machine does it for me?

Of course, if somebody is making money off of it (mycashcow.com in your example), then it might be a different story.


It's better to think of Search as less of a historic plain text input field on a landing page, and instead to open it up to where people discover new ideas, products, and opportunities. Facebook and Amazon are enormous in this model. Amazon so much so that WPP and other advertising giants are less afraid of Google & Facebook, and instead incredibly terrified at what Amazon has and where Amazon is going.


But is it the fault of Google their competitors are weak? Should we now reward creating a better product? You can use whatever search engine you want and Bing is actually two less charcters it just sucks so no one uses. That is not the fault of Google is it?

Look at browsers and Google has most of the market even though you have to download to get when the PC comes with MS browser. Why?

Google came late to search as well as browsers and simply won because of a much better product that continue to improve far faster than competitors. Why on Earth would we penalize this?


Being a monopoly is fine. The problem starts when a company abuses it's monopoly power.

It doesn't make any sense to say a company that has achieved monopoly status can abuse its power as long as they acquired their monopoly legitimately.


> Being a monopoly is fine. The problem starts when a company abuses it's monopoly power.

This is dangerously incorrect. A market economy requires competition to function correctly. Any monopoly — but especially one in a major market — is a hazard to the health of the broader economy and the society that depends upon it.

See: https://www.yalelawjournal.org/article/amazons-antitrust-par...

> The long-term interests of consumers include product quality, variety, and innovation—factors best promoted through both a robust competitive process and open markets. By contrast, allowing a highly concentrated market structure to persist endangers these long-term interests, since firms in uncompetitive markets need not compete to improve old products or tinker to create news ones.


I'm talking legally and from a US perspective.


It seems to be a little known fact in Silicon Valley that you can not buy Apple products and do all your computing just fine.


Wait, what? You said Facebook is a monopoly, but just listed competitors in every single area Facebook is in.


Those are the competitors in spaces that facebook is currently invading, not its core


It's been like this with every big tech company though;

Microsoft had (has?) a monopoly on the desktop OS (the only OS that mattered back then), before it diversified.

Google had (has?) a monopoly on search before it diversified.

Amazon has a monopoly on e-commerce, and is just now starting to really diversify.

Apple is the only exception-- they aren't really a "software" company though.

Claiming that Facebook should be broken up but not other big-tech companies isn't taking this into account.


We should break up most of them. Conglomerates and market concentration are bad for innovation and competition in general.


Nope! What we should break is the fingers of the idiot users that foist this garbage onto the rest of us.

It's hardly Big Company's fault that one non-employee X of Big Company forces another non-employee Y of Big Company to use something. It's X who is instigating it.


Things are early. IMO we should just see what happens. Tech is changing fast enough that all of this concern could be moot in 10 years. And I say that as someone who thinks Facebook (and social media, in general) is a cancer on our species.


Things can change quickly, you're right, but if the long-term secular trend is towards market concentration, then merely putting one giant monopoly in the place of another doesn't provide the kind of "change" we need for market competition to spur innovation and serve society.


> Google had (has?) a monopoly on search before it diversified.

Search is not Google's product.


Just wait until the world realizes email still works.


And IRC!


Yeah there are competitors and always will be. Point is does fb use its monopoly in one area to enter into another? Just being monopoly is not illegal.


Correction - Google is not a monopoly in the US, China, Russia and a few others. It's a monopoly in most of Europe and I think most Asian countries, too.


Anti-competitive tactics are only illegal for companies with monopoly positions. Google is far closer to that than Apple for phone operating systems, and would have a monopoly except for... Apple. Apple has something like 5-15% of the global phone market, which is nowhere near a monopoly, obviously.


Unlike 1990s Microsoft, Apple is far from a monopoly in terms of market share. And Apple doesn't take money off browser-based transactions, so that's a flawed analogy.


It seems it is a bigger chunk of the economy than Microsoft was in the 1990s

Microsoft didn't take 30% of Windows based transactions. Can you imagine what would've happened if they had tried?


What does that have to do with its lack of support for a particular API being anti-competitive? On the contrary, it’s giving Android (or other future mobile platforms) a vector to distinguish itself.


It's a tactic to artificially reinforce the position of a propreitary API in the market (by killing support for its competitors)


They’re not selling an API, and if (built in) support on virtually all desktops and about half of mobile devices in the US (higher elsewhere in the world) aren’t enough to keep Vulkan alive and well I’d be pretty shocked.

Vulkan wasn’t around when Metal started. Is it really their responsibility to kill their pre-existing API because an open one finally showed up?


> Is it really their responsibility to kill their pre-existing API because an open one finally showed up?

Well... Yes. If they want to do best by their users.


They also didn’t collect the payment and host the binaries for unlimited volumes of $0.99 shovelware.


It's really difficult for some people to understand that there is incredible value provided by retailers. And that there is a reason why manufacturers have historically not been vertically integrated with retailers.


They would've been welcome to do that, if they didn't have a monopoly. There are different rules if you have a monopoly.


Do you think the majority of Apple's, Google's, Microsoft's etc. users are not also outside of the US?? US Population is 325 MM vs 7300 MM outside the US


You did say "in the 1990's", but for the record, these days MS does take 30% in the Windows app store.


Right? They're pretending Apple just came up with this idea, but they basically copied the model from Xbox Live, PSN, and Steam.

They realized that by being the curators of the platform, they could charge developers for access to it.


This op-ed argues the question "Should Facebook Be Cut Down to Size?" but doesn't really address whether it can, or how.

Can it? What would work? How would you do it, if you could?


It can.

The root cause of a lot of problems Facebook creates is the like count next to every utterances, article or behaviour on the net. This has to be regulated much more than private data/friend graphs/location data/what you view/search for etc etc.

Psychologists will tell you the most effective way to influence behaviour of an individual is to show people what the herd around them is thinking, saying or doing. This is how society has always created "social norms".

If people around you don't smoke, you are less likely to be a smoker. Teen girls who see other girls get pregnant are more likely to get pregnant. There are literally thousands of examples that can be cited about how seriously we take this signal.

In a world with too much info that no one is trained to handle or are too busy or distracted to handle, we look at what what the majority of people around us are doing and do that blindly. This is signal influences behaviour. Both good and bad.

Facebook has fucked that signal up for society. In every sphere of life. And we are currently dealing with the fallout. The signal is being delievered too fast and too much imho. And this speed is highly overrated in its value to society.

Whether these counts should be displayed, to who, how quickly, next to what type of content, for different communities, education levels etc needs to be debated and regulated.


Good point. While we're at it, let's get rid of Amazon and Netflix recommendations, Google search results ordered by quality and relevance, and email spam filtering.


So you think the like counts don't have negative effects on people's beliefs and behaviours? Please read Nudge by Richard Thaler to understand how easily misguided the herd is when following the wrong signals.


You don’t see a difference between rating products for consumption, and rating people and their behavior? Spooky.


> Whether these counts should be displayed, to who, how quickly, next to what type of content, for different communities, education levels etc needs to be debated and regulated.

Yeah, but wouldn't that apply to HN too? What if they decide that we're seeing too many different articles posted on HN? That we might get stressed by the amount of new computer languages we hear about, or depressed by the number of Show HN posts ...


Most definitely it does effect the HN users. Every site that uses the upvotes mechanism as a signal to the group about what they should think or focus on is producing both positive and negative consequences. It's used not because the good outweighs the bad but because it's implemented by programmers who find it easy to implement. If you asked a social psycologist/socialogist/ecologist or an educator with experience in building learning environments a very different system would be in place. We need these kind of people influencing these feedback loop not just the well intentioned but misguided programmer.

I have bought this up multiple times before. There are a lot of impressionable minds around here being exposed to lot of half baked/frustrated/misguided thoughts. Many times the upvotes mechanism just amplifies and reinforces these thoughts.


> I have bought this up multiple times before. There are a lot of impressionable minds around here being exposed to lot of half baked/frustrated/misguided thoughts. Many times the upvotes mechanism just amplifies and reinforces these thoughts.

So people should only be able to see vetted information? Who decides whats not a "half baked/frustrated/misguided thoughts"? Seems like a slippery slope.


The programmers who implement these systems don't even know that their upvotes mechanisms can have a down side. Only after they acknowledge it as an incomplete and incorrect social signal and that they are out of their depth in controlling the unintended effects can the debate begin.


I don't think it can. The AT&T breakup worked, because even then, if you had a phone number, you could contact anyone else with a phone number, even if they weren't an AT&T customer. Facebook, and the other social media silos, are built with anti-compatibility as an explicit goal. That, coupled with Metcalfe's law, means that any upstart will never be able to directly compete with Facebook (or another social network) on it's ground.


How about coming up with some standards to allow federated social networking, and requiring every major social network to follow this standard?


But a post on Facebook looks different from a post on Twitter. Could they really share? Could you write a regulation where it makes sense that they're different?

Maybe you could. Twitter and Tumblr seem to be about the same modulo the length. Isn't the advantage of Twitter its shortness? Maybe we'd discover what the advantage of Twitter is.

And perhaps Facebook is the same just with better networking features. Maybe we should try to write federated Facebook and Twitter clones to prove it can be done.


The only difference is that a post on Twitter has artificially limited size. This is a restriction imposed by Twitter and as such could be handled by them - for example by showing a short summary + a link to full message for posts that were imported from other networks.


I would think this would be _really_ hard. So many of the simple features that make up a social network are incredibly complex on the backend. Things like hashtags, searches, recommended friends. Are giant specially indexed and formatted databases. If all social networks did was send messages that would be easy but how do you do a newsfeed amalgamating multiple companies? Does everyone have to use the same algorithm for newsfeeds? Who’s comments come up first, what does search look like? How about spam control, are you allowed to block posts from an unregulated social network? Do you all have to have the same content guidelines and ToS?


Requiring reasonably-formatted downloads of "friends" lists would go a long way toward making switching networks frictionless.

Whether or not such a requirement would be good for privacy is an important question.


Obtaining your list of friends is not the factor that makes switching social networks unattractive, it is the friends themselves.

The list doesn't help if your friends aren't on the other network. HN loves to come up with technical solutions to the problem of Facebook when it largely isn't a technical problem, it is a social one.


It makes a huge difference whether you can pre-populate a new network with a list of your friends, as it makes your friends' discovery possible.

Imagine, which Google+ launched, how things might have gone if 5% of Facebook users could have moved their own social graphs to G+ with two clicks of a mouse. If everyone had 100 friends, and those friends were uniformly distributed (all stark simplifying assumptions), then a huge fraction of the global social graph could have been moved to the new network by a small fraction of the users.


But you can't mandate a business model/technology. SS7 and IP aren't legislated worldwide, they're in place because it is in the best interest of telecom companies to be able to interconnect.

Social media has no such incentive, so how could a regulated federated standard work? Even if it could, who would pay for / provide the development? The social media companies certainly wouldn't (https://xkcd.com/927/), and governments wouldn't for largely the same reason.


perhaps federated protocols for all social media.


Do you think it might work to tell Facebook that in a year's time they'll be broken up into (for example) 5 separate companies, and their users will be assigned at random to one of those parts but must also be allowed to move between them at will?

That gives Facebook engineers a year to design and implement a federated API that would work seamlessly. If reasonable and non-discriminatory licensing was required on the API standards, then possibly others could interoperate with it too. Hopefully the mini-Facebooks could start to differentiate themselves through features, price, privacy, etc...


I'm not completely convinced a federated protocol in and of itself will solve the entirety of the problem. I think we need some blockchain and smart contracts, people need to actually control their own data on these services. For instance, if facebook created an open source wallet, your data could sit behind that on your own device.

Needless to say, I think even if congress ordered facebook to breakup, it would be cheaper and easier for Zuckerberg to just move everything off shore and thumb his nose at a relatively impotent body. Zuck could also just lobby his ass off and probably end up writing the laws for the congressman.. Unfortunately, business writing the law for itself is pretty common in the USA, I'm sure Zuck knows that.


Making WhatsApp and Instagram separate companies would be an easy start. Then you could also separate advertising from social networking, e.g. let advertisers compete on FB. Would it work as in 'would all components survive?'. That we would find out soon enough.


> How would you do it, if you could?

Easy starting point: Facebook, Instagram, WhatsApp.


the obvious place to start splitting is to make instagram and whatsapp independent again. it's crazy to me that facebook was able to purchase it's biggest (and in many regions, only) competitors in the social media and messaging markets.


It's actually really simple: split off Instagram.


Why does Facebook seem to be everyone's focus? Look at the control Google has over the web. Why would you start with Facebook?


> Why does Facebook seem to be everyone's focus?

Tangible problems beat hypothetical risks. Particularly when it comes to technology. Google hasn't dropped the ball in a public, easy-to-understand way. Facebook has. It then reacted with repeated disdain towards governments and its users.


The social tie-ins of FB make it much “stickier” than Google. Google has a ton of power, but very little of it locks an individual in. The “chase you around the internet” bit is a problem, but addressing that is not that complicated.

The service FB provides is much closer to a natural monopoly. The value of FB’s service derived entirely from the sheer volume of people who use it. Saying “I am not going to use FB” is a cost to everyone around you.


There's two fronts worth noting:

First, Android is huge, oscillating around 85% world wide market share [1]. In many parts of the world it's the only real option for customers. You might use Facebook because your group chat is there. Many people use Android because 90% of their options are Android phones, regardless of brand, and they can't afford the ones that aren't.

Secondly, what about the actual customers (advertisers)? Google has by far the lion's share in the online advertising market; they take more than twice of Facebook's revenues, and have ads all over the web in contrast to Facebook, which is mostly (only?) on Facebook applications. Google sounds far "stickier" than Facebook to them, and way more in a position of market control.

[1]: https://www.statista.com/statistics/266136/global-market-sha...

[2]: https://www.statista.com/chart/12179/google-and-facebook-sha...


This can be a problem with Google, at least if you consider baby duck syndrome[1].

Google Docs is often the only comfortable and familiar way to collaborate on documents for many groups, and YouTube is often the only source of video content on the internet.

[1] https://en.wikipedia.org/wiki/Baby_Duck_Syndrome


Right but deciding not to use Google services doesn't cut you off from everybody you know. My family uses Messenger, my US friends use Instagram, my European friends use Whatsapp...

Even though I don't have a Facebook profile anymore, I'm still very much a Facebook user because it would be difficult for me to convince everyone else to switch to some alternative.


Idk man, I've left facebook and it hasnt affected me socially in any significant way.

I use snapchat (and somewhat instagram). That does the trick.

Heck, I'm mostly over social media.

I dont care about the daily activities of my friends, they arent that interesting. Food, work, food, work, food, gym, bar, selfies.

I can google image that crap.


Depending on your social circle, the event invites are the problem that dragged me back. I don’t care much about the photos and updates, but:

“Hey! I’m throwing a party”... “Oh shit, I need to go out of my way to make sure so-and-so gets an invite”.

Eventually, one of my friends told me “You not being on FB is adding work for the rest of us. Someone always needs to go out of their way to mention everything to you”.

This article sums up a lot of it: https://www.theverge.com/2018/4/28/17293056/facebook-deletef...

For most people I know who aren’t on FB, they either:

- Have a very small, very tight group of friends.

- Have a (usually) wife / roommate to whom they outsource the maintenance of their social calendar


Btw, that might be why I survive.

My wife does a bit of the social planning, but the other thing is to invite my friends to things I want via text.

I cannot say I have a small friend group, me and my wife are sort of the hub of many friends.

Snapchat is still pretty good for keeping me connected, checking facebook 1-3 times a month has kept me in the loop for events.


Easier to see how Facebook could be broken up--WhatsApp, and Instagram as seperate companies, and possibly Messenger as well.

hard to see how to split of Google into companies that compete against each other in a meaningful way.


Why not both?


One could argue that a social network must necessarily be a monopoly to be useful to users unless cross site communication between multiple social networks was mandated.

Just as 5 different companies each listing 20% of the residential phone numbers wouldn't make sense. The more completely a social network covers the population the more useful it becomes to users.


But it'd be a poor argument. Email does multi-provider interop well.


If you have rather low standards. Email works just well enough, but it's turning into walled gardens, has no de facto e2e encryption, still has a spam problem and has a terrible UI for non-technical users in group settings.


Yes, they should force Facebook to support the ActivityPub protocol. Not sure what that would mean for privacy/GDPR though ...


The same argument can and has been made for the economy, government, religion etc. But as we've seen, too much centralized power in the hands of the few has lead to some of the greatest mass human suffering in history.


If facebook is in danger of being cut down, why doesn't facebook just not higher so many employees? It seems like a win win situation: less cost, more profit and if fewer products get built as a result of the lower employee highering then there's less chance of blowback from the public


Facebook just needs to have enough unsuccessful attempts at buying out it's competitors. This displaces power. With enough power and media displacement facebook falls. It's really that simple. Facebook is betting on people to sell out (which they always do) and for users to pay the price.


I doubt it can be reigned in. No government has control of the money flow, how can it possibly have any real control?


My first reaction was to be shocked. The NYT? Advocating for the death of a major corporation? What's in it for them?

My guess is they've sensed the national mood is shifting. If something isn't done, then people will start to demand something more drastic than simply breaking up a large world spanning company.

The capitalist system must give the appearance of health to forestall further demands. It is looking very ill at the top of the tech sector. The tyranny (iron rule by a minority) inherent to private enterprise is flowering atop an incredibly concentrated sector and it's becoming obvious to anyone that looks.


I have been toying with this theory for a while: Media outlets (NYT, WSJ, etc.) have been seeing their business and influence become increasingly beholden to the whims of social network algorithms. This is the old media fighting with their backs to the wall before they see themselves sidelined to perpetual irrelevance.


You're right to be shocked about the NYT calling for the breakup of facebook, but I think your a bit off on the 'why'. I say you're right to be shocked because Facebook is run by a person who some on the left were previously calling to make a presidential run, who was previously a shining beacon to the world's left-dominated media (including the NYT) ... so yeah, it's kind of shocking to see how quickly they've turned on Zuckerberg and Facebook.

The real story of 'why' the about face has to do with Cambridge Analytica, though. Many in the media still feel that the election 'should' have gone the other way (regardless of how people actually voted), and now they blame FB/Zuck. The irony is that in 2008 Obama's team did all of the same things that Trump's did. The media was OK with it then (in fact, celebrated it) because it was for their side.


I would say FB was celebrated by liberals, not by leftists. CA is a media project of the liberal media, not the leftist media. I've been very skeptical that CA had a large impact when FB's ad categories are so often blatantly wrong.

https://www.currentaffairs.org/2017/06/the-difference-betwee...


How's the socialist system looking in your favourite state? https://i.redditmedia.com/_I-TTa_27v_hLt6LfZ97uj4oFrVrc1mB8y...

$30M were requested for this, for which Narendra MOdi can build 200,000 toilets, a number which is larger than the homeless population itself.


Are you in speaking terms with Narendra Modi? He should do an IAmA here or on reddit.


fake news


Not with this Congress.


No need, they're going the way of AOL, friendster and myspace.


If you can use different social network than Facebook, then Facebook is not a monopoly.


To use a social network, you need your IRL social network to be on it. Unless you're young and on Snapchat, there is no other social network that your IRL social network is on. So, there is no different social network that you can use.


Not necessarily disagreeing, but doesn't that basically invalidate the idea of a monopoly in a free and open internet? Perhaps the definition of a monopoly from analog era doesn't apply to the internet?


Yes, in the free market monopoly is impossible to form. You only get anomalies when you start adding socialism into the mix.


Do you have a scientific resource that proves your statement? Like a model that was run in a computer and resulted in a perfect free market?

Maybe it would be true in a perfect free market, where people would act rational and won't be jerks,

I don't have proof but intuitively I can see a free market simulator where some actors will find a small loophole and exploit it to maximize it's profit destroying everyone else.


It is just common sense. Regulations give one advantage and restrict competition which is a breeding ground for monopolies.


That only shows that regulations may create monopolies, not that they're the only reason for their existence.


Sure, but that is the main reason.


Is this a fact or your intuition, in a perfect society we do not need laws, in such a perfect society communism would also work fine, but since the world is not perfect we need laws or revolutions to fix the problems,

I would really love some economist to team up with some game developers and run some economic simulations with different level of regulations, it would be interesting to see how well the model would match the reality.


This is my observation and so far it has not been proven wrong.


Utter nonsense.


Try to name a different one which has more than 3% market share then... It's totally a monopoly.


Is facebook still a problem? I don't know anyone around me who didn't tell me they ceased to use it.


You're in a bubble.

I quit Facebook on principle but I'm suffering for it. I'm trying to meet new people, strengthen friendships, get out more, etc. Literally everyone I know except for one person does eventing and communicating on Facebook, so that's pretty rough.

Facebook's network effect should not be underestimated.


This is a fundamentally wrong question.

Even if cut down, their business model remains the same. Selling users data to the highest bidder.

It is fairly obvious that user privacy is utmost important to civil society.

We, as a society, should move away from fb and let it die its natural death.

Splitting it will only lead to normalization of sale of user data.


> fairly obvious that user privacy is utmost important

No, it's not obvious. Society has many competing priorities.

Further, the definition of privacy changes rapidly.


I for one don’t understand how or why anyone would presume anything they do on Facebook is private.

I’ve always considered what I enter as being given to Facebook rather than somehow mine despite being in Facebooks possession, on their drives in their servers. When I give it to Facebook, it’s theirs. If you don’t want something known I don’t give it to Facebook...

If I give my friend my phone number, that’s their knowledge, not mine. It makes no sense to demand they forget it. If they hand it out, they’re a bad friend. I don’t tell bad friends important secrets.


I’ve always considered what I enter as being given to Facebook rather than somehow mine despite being in Facebooks possession, on their drives in their servers.

There is a huge difference between what you explicitly type into boxes on FB's own website, and their policy of tracking you on every other site they can and correlating the data. Further, they (and others) go to extreme lengths to do so even if you log out of their site, clear cookies, browse in private mode, yadda yadda.


A simple question for you. What do you think is going to happen when 'we' (modern, developed, western nation) eventually put a tyrant into power, and this tyrant has access to immense amounts of information on each and every person the nation? Or do you think that will never happen?

In a way we're repeating on a social scale, what we do on a political scale. Many are upset at the level of power of the president, which initially began as a much more limited position than the one-man-war machine we have of today. Yet both sides of the political spectrum rejoice as executive level power increases when 'their side' is in power, as if that will always be the case. And so too today on a social level we're happy (or at least apathetic) to see ever more private information siphoned off without considering what this will, sooner or later, end up being used for.


Tyrants in power are going to find ways to get information on people they dislike. It already happened before personal computers and internet existed. The goal is to not put tyrants into power. That's a political problem. Facebook is useful for social purposes and I'm saying this as the least social person you could find. It makes connecting with people easy and that's good.


When a system collapses when the goal is to just not have something bad happen, then it becomes a question of not if but when the system will collapse. Robust systems are those that are tolerant of negative outcomes instead of just hoping they'll never happen.

Two points specifically on Facebook:

1 - The extensive profiling and datamining of Facebook is not necessary for their core service. Third parties can of course always datamine what people voluntarily put out there on their own (https://www.snoopsnoo.com/ is a great example of a very primitive platform exploiting what users say on reddit - even that is disconcerting), but much of the nastier stuff that Facebook does is first party only - cross matching devices/fingerprints, tracking non-registered 'users' through various means, quantifying response to various categories of information, and so on.

2 - I would think it's becoming increasingly clear that people connecting easily is not necessarily as good as it seemed like it should have been. Instead of becoming a more diverse, varied, and embracing world - people have instead just sought out people that confirm their own biases and we're becoming more segregated into our own bubbles than ever before. And as people surround themselves only with those with the same biases of themselves they rapidly slide further down the path to radicalism in their own biases. Lastly it's also creating systems of groupthink as individuals fear that expressing views outside the social standard of their group could result in social expulsion.

In times past your friends were whoever you ended up being thrown together with. And it resulted in relationships that would never form today, often to great result. And even this 'great connectivity' of society has had a paradoxical effect as depression and loneliness are at record levels. Clearly there's far greater implications to 'connecting with people easily' than the kneejerk reaction to such a marketing point.


I agree that Facebook should be regulated in some way. It should not turn into a private intelligence agency, which seems to be where it was going. Despite people here disliking GDPR, I think it's a good step towards making sure companies don't try to abuse personal data. I think more regulations like this will come in the future, that will restrict companies, but not necessarily try to shut them down.

I disagree about your second point though. I mean, I understand it and I'm aware that what you are saying is true for a big chunk of people, but that doesn't decrease the usefulness for the rest of the population. I'm in various support groups and I see random people helping other people with real-life problems, not just comments or likes. I see people finding partners for outdoor activities. I see close friends and families meeting again after not seeing each other for a while, as a reaction to some post on their new feed. All anecdotal, of course, but I see a lot of positive impact on people.


There's not much to disagree with on the second point unless you think the data are just spurious correlations, which evidence is increasingly indicating that they are not. Society has a whole has seen a major net negative effect from social media. This does not mean that social media should not exist, or even that it should be regulated. But rather that appeals to it being a good thing (in net effect) are questionable at best, and most likely just completely wrong.


> social media

We've had pamphlets for hundreds of years. I suppose they did cause some revolutions, which killed people. So, net negative?


I'd define a system's robustness as the tolerance for systemic shocks. Even a highly robust system, dynamically stable and self-correcting, is just waiting for a big shock, which is inevitable. What you really want is a system that benefits from shocks, using the noise to improve itself. Still, a big enough shock and it'll fall apart.

The internet ain't going away. Your points aren't specific to Facebook. Between your phone and your credit cards, companies have a pretty good idea of what you do on a daily basis.


Eh. I was initially impressed by snoopsnoo because it picked up on an offhand remark about a sexual fetish. But then it tells me I like 15 kinds of videogames (I don't game at all) and 7 kinds of sports (only one of which is relevant). It seems to be throwing everything at me to encourage feedback.

I've tried numerous such systems -- most of which used my facebook -- and I've never been impressed by one.


Hey moderators. (I don't know how else to contact them). Can you please delete this comment?


> eventually put a tyrant into power

I think Trump is a tyrant. There are a handful of tyrannical leaders around the world.

> What do you think is going to happen ...?

I'm not sure what you're asking. I think the US is going to have an experiment on how the legislative and judicial branches of government might "check and balance" the executive branch in a two-party system. This seems only mildly related to Facebook. Other media organizations are equally if not more important for propaganda.


> We, as a society, should move away from fb and let it die its natural death.

I'm not sure how this could happen, but then again, nobody saw the demise of MySpace, but then again, MySpace was no-where as ubiquitous as fb.

I'd love to see some analytics on demographics and their use of facebook, you could possibly then start to prune off some target demographics from their userbase with targeted products. This is wishful thinking on my part, though.


Facebook had better more streamlined technology. Just like Google in the 1990s.


> Even if cut down, their business model remains the same. Selling users data to the highest bidder.

How is this different than any other advertising company? Google does the exact same thing, and it's much bigger.


Advertising was primarily a business where you broadcast data at people who mostly don't want it. That model works fine as long as barriers to targeted unicast are maintained and strengthened, cutting the value of the market Google and fb are in to less than a tenth of what it is now.




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