How much did you know about the industry? Did your company know any promoters or booking agents? Could you get a band that signed up to do business with your company an opening slot on a tour? Could you get them a write-up in a music magazine? Did you know where to send them when they got kicked out of their practice space?
See, that's the thing. Music isn't just distribution of content on the Internet. There's a lot of other shit going on.
I do know a lot about the industry. I was an audio engineer and session musician at the time myself. I knew people and had lots of friends in various places. That wasn't the problem.
I said "levaraging the Internet and file sharing." That's an intentionally simplistic description of what I was up to. There was much more to it that I just didn't feel the need to go into to make my point.
See, that's the thing. Music isn't just distribution of content on the Internet. There's a lot of other shit going on.