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The problem is ads. Many networks track their users, and the site is responsible for that too. Eliminating all ads means the EU users become only a cost.

They need to integrate GDPR-compliant ad networks to serve to EU users, and they probably didn't do the work.




There is no need to eliminate all ads. You need consent for the apps though.

"GDPR is very pragmatic on this point: whatever is really necessary for an app is legal without consent, the rest needs a free 'yes' or 'no' option."

http://www.bbc.com/news/technology-44252327


Exactly, and until they find some EU advertisers they can put some static ads.


Ads!= tracking Also Ads!= only viable source of income.




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