In BusinessWeek, they mentioned a company called ExpertConsensus which for a $20k+ fee collects your medical data, organizes a panel of experts, and advises your primary physician on alternative (I guess better?) treatments.
As tech savy people, would you be comfortable (in the distant future) using a cut-rate start-up version of such a service?
I'm thinking that as the price of medical tests drop (23andMe, etc.), the potential for a service to create a cheap network of retired/low-wage/part-time doctors would increase. Ultimately though is this an instance where people have a very firm image of price ( as mentioned in Don't Roll the Dice ) and if you price too low, you'll lose consumer confidence?