That particular model number is apparently exclusive to Shoppers Drug Mart (store-exclusive model numbers are a pretty common problem; in many cases the actual difference from a "standard" model is something trivial like a slightly different remote or bezel). There's an interesting forum thread about the overall product family / platform / whatever [1].
Optimum points are really nice for stuff like this. Just hold onto them until something nice shows up.
It would be very interesting if some details of the FW came out. Not going to reverse engineer my new TV but the service menu gives me the feels of something that is very customizable.
https://forums.redflagdeals.com/rca-haier-avera-fluid-sylvan...