Are you in the business of writing software that never gets used? I have, and I hated it. Quick feedback means quickly finding out if you're building the right thing.
Quick feedback means quickly finding out if you're building the right thing.
I agree. That's why I use a development process that encourages quick feedback. I don't consider that market research because I'm not out looking for customers to give me money in exchange for a DVD full of software. I'm sitting down with the person who hired me and demonstrating what I've done in the past week or two.