That's a scary possibility. Flood the market with barely-functional garbage in the low range so that consumers can't figure out which cheap ones are actually usable and just pay more to avoid the headache.
It's not dissimilar to the box store HDMI/audio/etc cable strategy: Cheap, absolutely garbage cables at a mid-range price, or upper-mid-range cables at grossly over-inflated prices. Consumers tricked because of course the $200 HDMI cable looks noticeable better than the $20 one. Reality is the real retail prices of cables they're comparing should be more like $2 and $20, and the difference between that $20 cable and one that actually would cost $200 is only noticeable with high-end test equipment (or by 'audiophiles', who have the super-power of being able to see/hear a difference in cables as long as they know the price).