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Honda Needs a Tune-Up (2008) (davidsd.org)
95 points by Tomte on March 8, 2018 | hide | past | favorite | 6 comments



Tom Scott made a short video a few months ago discussing this:

https://www.youtube.com/watch?v=Ef93WmlEho0


He actually cites the above website in the video, a fact which I hadn't noticed until just rewatching it.


A long road close by my old University had a set of regular undulations from medieval farm works. I had a Mathematics Lecturer who boasted that he had worked out the speed he had to travel down it to hit the resonant frequency for his car when he was having to drive his Mother-in-Law. Apparently they didn't get on.


I'm not sure if it's still the case, but I remember a few years ago how commercials would get shorter over time. Take a single commercial, and start off showing all N seconds of it. Then, later, just show a brief section of it, and let the person's brain do the rest.

That, and I've read somewhere that people tend to remember the beginning and the end, but not the middle for a given thing. Edit the end because that's what people will remember, but it also won't stand out as being fully edited.


Fun article.. From the title it sounded like something about their business model or kaizen related stuff


Yeah, I thought so too.

I don't think it was their best engineers that worked on this. Just some guys to spare for the marketing dept.




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