I find that any technology has limitations. We have the problem in industry that whenever there is a new buzzword there are "Thought leaders" in companies telling everybody to use it, because it's the new thing. Like when washing machines needed to have Fuzzy Logic in the 90s, just because it got kinda hyped. They didn't do anything better because of it, but marketing could print it on the front.

Now you have AI, Industry 4.0/IoT, Blockchain, Big Data and the Cloud. Most of these technologies are useless to most problems, while being useful in a select few. However this won't stop marketing and sales departments from selling it to clients because it sounds good.