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Yeah also people have other things to spend money on now. Young people my age invest in fashion but also invest in experiences and food. The cost of clothing is going down as well so it's easier to acquire a fashionable wardrobe for cheap now and use the remainder on food experiences etc as far as free cash flow goes to spend on things outside of the required.

Also the internet, I can now even though it's freezing in NY, compare prices for a goosedown North face jacket from 5 different places and save $40 or so before I order one online. Competition drives price down. Clothing like so many other retail genres, is just apart of the retailpocolypse.




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