I would take the bet that something that provides direct revenue incentives is worth more than something that only an admittedly vocal minority of users even care about, let alone might spend more for.
I see, so the pessimistic view you suggested above is that Apple has had such remarkable success selling to its subset of the market in spite of its inability to integrate big data into its products. This could be true, though it seems a bit less likely than a more direct explanation that Apple is selling its customers what they prefer.