And yet the temptation to extract rents from content providers is higher than it has ever been. Just look at the market capitalization of Netflix today, which is about 20x compared to 2010.
I just can't imagine that ISPs won't make a grab for revenues, otherwise why spend money to lobby against NN? They're probably just waiting for the current furor to die down and sneak it in without people noticing.
That already happened, in 2014. Netflix made agreements with Comcast/Time Warner/AT&T/Verizon.
I think it will be interesting to see what happens now. I imagine the ISPs already feel they're very near the peak price:demand curve for consumers. Their monopoly is such that customers can't really say no unless they're willing to go with no access. So I'd agree that if there was going to be a squeeze it'd be on other large companies. But that also opens up the door to a far more motivated Google Fiber. And the lack of net neutrality opens up some interesting things - for instance a Netflix arrangement with an upstart ISP could offer free access at ultra-premium speeds to Netflix. That is something that the current monopolists could not necessarily match.
Non-negligible competition in the form of building out new fibre is basically never going to happen because of how inefficient it is in real economic terms.
Forget about all the political and business aspects -- the actual effort required to lay out new wiring, then run it to the home, is from an economic standpoint just pure deadweight loss.
1 cable is necessary. 2 cables is redundant.
Unfortunately, the ISPs have a point here that 'competition' in the form of multiple companies laying wiring to the same home is sheer folly.
Now what's the value proposition to an investor to fund direct competition?
If you shake someone down, there's more than one way to get paid off. It can come in the form of protection money, or you can just get them to buy you out. I'd imagine that Comcast et al will want to keep the tolls just low enough that it's in nobody's best interest to actually run more wiring.
Plus the ISPs can always buy off cash-starved local and regional governments, like they have been doing to Google Fiber, and delay the laying of new fibre indefinitely. There's no need to outlaw competition, just leverage the legal and administrative process to indefinitely fight over details like utility pole access.
I just can't imagine that ISPs won't make a grab for revenues, otherwise why spend money to lobby against NN? They're probably just waiting for the current furor to die down and sneak it in without people noticing.