Facebook has gotten worse and worse to use. I’m still surprised it hasn’t gone the way of MySpace. Most of my friends don’t post nearly as much. I’m sure that’s partly getting older, but it also just didn’t seem fun anymore. Reading about all the the scummy stuff Facebook has done doesn’t thrill me either.
That's exactly why they are doing this experiment. To answer the question: will people come back if they don't have to wade through all this stuff they don't really care about?