Why would the cigar seller ask to show me an ad for a STOP SMOKING CIGARS product? Also as I said, this showed up in Youtube the day after I ordered and the email hit my gmail. Never seen those ads before.
The cigar seller sells its customer list to a data broker or uses a third party service that does the same (e.g. it uses your email address as a user identifier in a third party analytics product). Then advertisers buy that data.