If they aren't logging into those accounts any more, then Facebook's advertising... | Hacker News

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		kbenson on Oct 13, 2017 \| parent \| context \| favorite \| on: Twitter Is Crawling with Bots and Lacks Incentive ... If they aren't logging into those accounts any more, then Facebook's advertising isn't "reaching" them. That explanation doesn't paint Facebook in a good light either, because presumably they are measuring how many impressions they serve and to who, right?

_1qd4 on Oct 13, 2017 | [–]

I agree, it's not good on Facebook to advertise inactive accounts (maybe they don't?), but it's not really in their immediate interest to do so.

autokad on Oct 13, 2017 | [–]

facebook makes around 80% of its revenue from mobile

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