For those complaining about the appearance of the article: it looks like the original link [1] now redirects to the wired.com version but used to redirect to medium.com [2], at least that's what happens when I enter it into archive.org. Also, previous discussion [3].

1. https://backchannel.com/how-the-web-became-unreadable-a781dd...

2. https://web.archive.org/web/20161019173808/https://backchann...

3. https://news.ycombinator.com/item?id=12743628