>>> The real question is: is there enough market demand for global services? I know on paper, yeah, there is, but how many can pay for it?
Yes. The world is full of international companies and services that span across the globe. They have money to pay whatever they want.
The issue, so far, has only been the tech.
Let's say one makes a random app coupled with a database, say mysql and php => mysql doesn't work across datacenters, It's not going worldwide. End of story.
There are very few systems than can span across datacenters.
Unless a project was explicitly architectured for it, it probably can't because of it's technical choices.
Google is the evolution. All the tech is worldwide. You develop as usual and it comes out of the box.
Ok... but what about lock-in? I use Google's magical pixie dust, great. Then at some point I want to get out. With MySQL I can do that. I can run it on 1 machine, I can cluster it to a reasonably large scale.
Can I run Google's magic machine on my own server(s)?
It's not a "lock in", not more than deciding to use MySQL or any other product. Please call that a design choice or a partnership.
You want to get out, you download your database data and move back to AWS pixie dust or self-hosted pixie dust.
Most services are pretty standard, it's not magic. There are comparable equivalents. The most advanced capabilities will only come with commercial products that are a million dollars (EMC, VmWare, F5, Akamai).
P.S. MySQL got took over by Oracle. Nothing is forever ;)
Yes. The world is full of international companies and services that span across the globe. They have money to pay whatever they want.
The issue, so far, has only been the tech.
Let's say one makes a random app coupled with a database, say mysql and php => mysql doesn't work across datacenters, It's not going worldwide. End of story.
There are very few systems than can span across datacenters. Unless a project was explicitly architectured for it, it probably can't because of it's technical choices.
Google is the evolution. All the tech is worldwide. You develop as usual and it comes out of the box.