Well wouldn't be the first time Wikipedia would be inaccurate.
Tunde Kehinde and Raphael Afaedor started Jumia in 2012 and got bought out c.2014.
It belongs to Rocket Internet now long with its partners. HQ is in Berlin, Germany.
https://www.rocket-internet.com/companies/jumia
May be, but at least it seems they're aware of problems in this case:
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- A major contributor to this article
appears to have a close connection
with its subject. (February 2017)
- This article contains wording that
promotes the subject in a subjective
manner without imparting real
information. (February 2017)
- This article contains weasel words:
vague phrasing that often accompanies
biased or unverifiable information.
(February 2017)
- This article needs additional citations
for verification. (December 2014)