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"This was inevitable. All the above-mentioned services are funded - in large part - by ads."

Unsustainable situations always seem to go on for longer than you expect, but I wonder if we're finally getting to be just a year or three out from Adpocalypse, when the ad-supported internet companies finally end up having to face head on that you can not serve two masters.

I wonder if there's going to be a market developing for services that look like current services, but actually cost money somehow. Probably a billion-dollar-level opportunity for figuring out how to charge for a Facebook or Google or Twitter a couple of bucks a month.

(If you are seriously inclined to take this on, which I would support, bear in mind that the answer to these questions, for all sorts of reasons, is never "It's just Facebook, with a subscription." Facebook, to take one example, has been deeply structured around advertising for years now. You can't take the end result and just remove advertising from it. You need to start back at the beginning and rethink the whole thing, figuring out how to get people to spend some money on it. And I can all but promise "It's Facebook, but cares about your privacy" is a dead letter too, as that has been tried. I don't know what the answers are, just some of the problems. It'll take some serious thought to solve this.)




>I wonder if there's going to be a market developing for services that look like current services, but actually cost money somehow. Probably a billion-dollar-level opportunity for figuring out how to charge for a Facebook or Google or Twitter a couple of bucks a month.

You're really overestimating people's willingness to pay for a service that's already free and convenient. There's really no good comp for tens of millions of users switching from a free service to a paid service just to avoid ads/conspiracy theories.


"You're really overestimating people's willingness to pay for a service that's already free and convenient."

Did you miss my last paragraph?

I mean, if "just reconceptualize the entire idea of a social network" sounds easy to you, well... go for it. But it doesn't sound easy to me, which is why I said "It'll take some serious thought to solve this."


>Did you miss my last paragraph?

No.

>It'll take some serious thought to solve this.

I disagree. No amount of serious thought is going to come up with a solution to reroute an established aspect of modern human nature. The only way this happens is a black swan event that (by definition) nobody is going to see coming.


There are tons of alternative social networks to Facebook, I run several of them. People are more than happy to pay a few $$ a month to not be tracked, censored or advertised at.

Even completely free you can be profitable just selling 'credits' to send e-gifts etc. Facebook is functionally crippled, they still don't even have a dislike button.


> There are tons of alternative social networks to Facebook, I run several of them.

Would you care to tell us more about this/these ??


> Facebook is functionally crippled, they still don't even have a dislike button.

A lack of a dislike button is functionally crippled? Please stop with the hyperbole. They have reasons for this and have rolled out other reaction types a while ago, and all of this is a miniscule amount of the functionality they offer to billions of people.


> People are more than happy to pay a few $$ a month to not be tracked, censored or advertised at

Isn't the current state of the average person's use of the Internet completely contradictory to this?


> Adpocalypse

That's brilliant.

It can't come fast enough for me, but I highly doubt that's only 3 years away. It will also be remembered as the .com crash 2.0.


Facebook is like a network TV sitcom, produced around advertising. Everything is artificially distorted for that purpose.


What if Facebook Released a Premium service, where you pay for the privilege of having no ads served to you? I am sure they have at least considered it a million times, and have decided it would be a bad idea.




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