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Some Capital One employees had the same thought and hijacked their data to make $4.4M over ~15 months:

> "The SEC sued colleagues Nan Huang and Bonan Huang in January 2015 alleging they made hundreds, if not thousands, of keyword searches on their company's private database for sales data on at least 170 publicly traded companies from November 2013 to January 2015."

Ref: http://www.reuters.com/article/us-sec-capital-one-fin-inside...

It seems like the biggest problem was misusing non-public Capital One data. Imagine if a personal finance app made that part of their business model and got scale.

Something like Mint could front a powerful consumer investment strategy..




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