Why stop at just squeezing them? Why not just cut off access entirely unless customers pay their ransom? It's not like they'll get any pushback from the FCC. Now that's innovation!
Squeezing is much less likely to incite riots from their customers. Cut off access to the latest season of "Orange is the new Black", and people will riot. Degrade the connection, and people will blame Netflix and move on.
When was the last time you heard someone gripe at Verizon for YouTube slowness, and not YouTube/Google?
