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Fans of long-form content won't agree, but if you want to be heard, try to engage at Twitter and Facebook. Most of the web readers in this day and age have very little engagement spans, and use diversified channels to consume content. So, in order to attract engaged audience to your blog - you either have to spend lots of efforts of content marketing, or you can simply shift to the medium of popular choice.

When I have to say something long enough to be a blog post, I do a Twitter thread.




I feel Twitter as a microblog works for short updates (really short, 140 char!)

Longer ones can fit in a tweetstorm.

But I think 1,000 word posts deserve a proper blog post of its own. Correct me if i'm wrong, but wasn't that Medium's initial objective?




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