I had a very similar experience to what fookyong had with FusionAds. We were running 2 parallel one-week "blasts" for our MacGraPhoto (http://www.macgraphoto.com) bundle of graphical Mac software exactly 6 months ago.
FusionAds seemed to be very fit for this because of their focus on design and graphic professionals. It was also the biggest one source of advertising for us.
The process and their support were very good. Unfortunately we've had extremely little return from the ads. At least in terms of direct sales. I think the gross income didn't cover 10% of the budget of ads and after split of the revenue it's negligible.
I don't know if it had any effect in raising awareness or interest from bloggers/news agencies as its hard to measure and we also did a press-release and advertised and were reviewed on other sites.
So for this campaign of us it turned out to be quite non-helpful. We lost money with it. Of course this doesn't have to happen to you if you have a different product or market.
Coincidentally, today is exactly the date where the PayPal money from my campaign should have been unfreezed if not for my blog post 6 months ago, which was #1 on HN back then. Thanks guys. I think your support helped to make PayPal their move and unfreeze the money on short notice.
FusionAds seemed to be very fit for this because of their focus on design and graphic professionals. It was also the biggest one source of advertising for us.
The process and their support were very good. Unfortunately we've had extremely little return from the ads. At least in terms of direct sales. I think the gross income didn't cover 10% of the budget of ads and after split of the revenue it's negligible.
I don't know if it had any effect in raising awareness or interest from bloggers/news agencies as its hard to measure and we also did a press-release and advertised and were reviewed on other sites.
So for this campaign of us it turned out to be quite non-helpful. We lost money with it. Of course this doesn't have to happen to you if you have a different product or market.
Coincidentally, today is exactly the date where the PayPal money from my campaign should have been unfreezed if not for my blog post 6 months ago, which was #1 on HN back then. Thanks guys. I think your support helped to make PayPal their move and unfreeze the money on short notice.
http://news.ycombinator.com/item?id=1000829