Personally, I hate it because it is too functional.
It has eight zillion features, all of them overlapping. It has so many fields, dimensions, views, and reports that I despair of ever getting a setup that usefully matches an actual workflow. The point of a work tracking system is to bring everybody together, but I regularly see people dealing with Jira by having their own separate tracking methods: docs, emails, spreadsheets, sticky notes on the wall.
I like Trello better because it's more straightforward. Less complexity means less chaos and an easier time getting a workflow representation that matches actual workflow.
But personally, I like things that are more straightforward still. E.g., my last company ran almost entirely on index cards, and we were very happy with that:
Yes, the same here, I came into a company with JIRA set up like a trello board, and all this awesome integration (stuff gets moved from "in progress" to "code review" automatically on a PR on that feature branch) and I got to work on top of the shoulders of giants.
I think this works only if your process is standardized across your company. Which I think is generally a terrible mistake in software, because a) team needs can differ, and b) you can't improve process unless the whole company changes at once.
It has eight zillion features, all of them overlapping. It has so many fields, dimensions, views, and reports that I despair of ever getting a setup that usefully matches an actual workflow. The point of a work tracking system is to bring everybody together, but I regularly see people dealing with Jira by having their own separate tracking methods: docs, emails, spreadsheets, sticky notes on the wall.
I like Trello better because it's more straightforward. Less complexity means less chaos and an easier time getting a workflow representation that matches actual workflow.
But personally, I like things that are more straightforward still. E.g., my last company ran almost entirely on index cards, and we were very happy with that:
http://williampietri.com/writing/2015/the-big-board/