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BI for developers. Developers run many organizations and teams now, but most Business Intelligence-ish tools are either built for business people (Tableau, Domo) or for marketing (all analytics products, specifically GA).

I feel like there's a big opportunity for a tool/tools that are installed in apps as a package and then customized from there. Many teams build a version of this in house (Instacart open-sources theirs), and I think it should be a product.




Newrelic is converging on this. Also you should take a look at Looker.


New Relic was the inspiration for this idea. I shouldn't have to put my data into NR to get value, the data is already either in my app's DB or running through my app. There are actually a lot of reasons why having it be installed and within the app itself is ideal, opens up many doors that are closed by NR. I want something that starts with that as a first principle and then figures out the way to best execute it.

Will check out Looker!


I'm considering writing a web analytics for developers course/e-book. Out of the box GA is good and quite simple to implement but getting anything non-trivial out of it can be very cumbersome - if anyone is interested would love to hear your enthusiasm.


I'd read it!


Not 100% what you are looking for, since you specify "installed in apps as a package", but we are using https://redash.io/ and love it. They are open source and very easy to run ad-hoc queries, save/schedule queries and alerts, and build dashboards.


VERY nice


Check out Looker. Life changing.


Looker looks great! Not EXACTLY what I'm looking for but also definitely close enough, especially for companies at scale.




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