Every journalist worth their salt uses it, and it's essentially the public front for any media facing company. Sure, every day users may be contributing less, but it still seems to be a pretty meaningful megaphone for brands. I don't exactly see that changing: I don't contribute to Twitter, but I do consume the tweets of brands / companies / significant people that publish them.
Every journalist worth their salt uses it, and it's essentially the public front for any media facing company. Sure, every day users may be contributing less, but it still seems to be a pretty meaningful megaphone for brands. I don't exactly see that changing: I don't contribute to Twitter, but I do consume the tweets of brands / companies / significant people that publish them.