"Tip: While couriers will come in store to pick up the delivery, the most successful users of UberRUSH conduct curbside handoffs. By eliminating the time required for your courier to park and find the handoff spot, you can have your deliveries arrive to your users as fast as possible!"

As this is a service intended for people with no existing logistics infrastructure, this seems to be firmly in line with the uber policy of reminding everyone why rules are created in the first place...