From the perspective of a customer: repositories should be cheap, users shouldn't be. This is a positive change and one that will make me strongly consider moving from BitBucket to GitHub.
I've worked at places with two developers and 150 repositories. I've worked at places with 12 developers and 5 repositories. Who do you think gets more marginal utility out of another repository?
Every place I've worked that hasn't used GitHub either did so because of a regulatory reason (HIPAA and not wanting to do on-premise) or because the per-repository pricing model made it absolutely stupid expensive, or dumped you straight into Enterprise.
If you make a lot of money off a single private repo with many users, you'll move from "so cheap you don't even need to think about it" to "market rate." If you make a little money off of a lot of repos with a handful of users, you'll move from "don't even consider it due to cost" to "let's try it out for six months and see how it goes."
I work at a small company (7 engineers) and per-repo pricing is exactly why we chose not to use GitHub. Most of our projects are short-term, meaning we have hundreds of repos going back over ten years, the majority of which are inactive. GitHub's pricing didn't make sense for us at all. (We ended up using self-hosted GitLab which we're pretty happy with.)
I've worked at places with two developers and 150 repositories. I've worked at places with 12 developers and 5 repositories. Who do you think gets more marginal utility out of another repository?
Every place I've worked that hasn't used GitHub either did so because of a regulatory reason (HIPAA and not wanting to do on-premise) or because the per-repository pricing model made it absolutely stupid expensive, or dumped you straight into Enterprise.
If you make a lot of money off a single private repo with many users, you'll move from "so cheap you don't even need to think about it" to "market rate." If you make a little money off of a lot of repos with a handful of users, you'll move from "don't even consider it due to cost" to "let's try it out for six months and see how it goes."