That doesn't mean that customers can't be annoyed being sold for stupid. The release announcement forgets to mention that collaborators are now costly - either a stupid oversight or part of the positive spin.
A good marketing department should display things in a positive fashion, but they should also strive to be honest, so they're not loosing credibility.
> Even with that I don't think this move is disingenuous.
I never said that I consider the move disingenuous. Almost no change will unilaterally benefit everybody. I dislike the communication that reads as if the change is unilaterally beneficial - where it clearly is not.
A good marketing department should display things in a positive fashion, but they should also strive to be honest, so they're not loosing credibility.