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While measurement, methodology, and focus were different (my goal was seeking intelligent discussion online), the results may be of interest.

I ran Google searches across multiple domains representing major social media networks, publications, and a few other classes of sites including academic institutions, government, and various foreign TLDs.

Search terms were names from the Foreign Policy Top 100 Global Thinkers list (selected as representative of more intellectual dicussion), the arbitrarily selected text string "Kim Kardashian" as negative indicator, and a search for the word "this" (a common English word) to get a proxy for total English-language content on a given site or domain.

Facebook dominated by total count, though s/n as represented by the FP:KK index (see link) was highest at Metafilter, with Reddit doing admirably. Blogs though had very nearly as much content as FB and generally far more length and relevance.

My read is that there's an untapped market for meaningful discussion on blogs from whoever manages to solve the problems of discoverability, discussion, relevance, reputation, and spam.

https://www.reddit.com/r/dredmorbius/comments/3hp41w/trackin...




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