Tasking, time and project management, and issue tracking is a really busy space. I am surprised Sam invested, given the crazy amount of competition. Trello, JIRA, Fogbugz, YouTrack, Basecamp, PivotalTracker...
Not only that, but once a company chooses an app like this, they're pretty much stuck with it. My company is currently transitioning from FogBugz to JIRA and it is taking months, and we're still going to keep fogbugz around, just in case. So I'm curious how Asana will tackle the "stickiness" problem.
no "stickiness" problem whatsoever :) Our department (and the departments i see around) switched back from JIRA to Excel (it good to be home Chewey!) the very moment our top management stopped pushing SCRUM down everybody's throat. It happened so easy and quickly that the last uttered word "SCRUM" hadn't yet stopped reverberating in the office :)
Not only that, but once a company chooses an app like this, they're pretty much stuck with it. My company is currently transitioning from FogBugz to JIRA and it is taking months, and we're still going to keep fogbugz around, just in case. So I'm curious how Asana will tackle the "stickiness" problem.