The point was made elsewhere, but I think you stated it most eloquently. Here's my question though: does it not benefit the user to enforce some minimum of deterrence through automated policing on the ad acceptance side?
Yes, it's whack-a-mole, but so is SEO, and Google's continually tweaking that instead of giving up. Based on the current rudimentary techniques used by the advertisers (e.g. "DOWNLOAD!" buttons), even eliminating only such blatant examples would go a long way towards cleaning up deceptive ad's.
And as you've noted... it's not like Google doesn't have access to advanced CV techniques and the computational infrastructure to run them...
> It has nothing to do with CV, it is not an engineering problem.
Not sure what you mean by this, given that there's a human with eyeballs on the other end of the bad ad and a limited number of keywords to trick that human into undesirable actions (virus,error,infected,download,update,install).
CV is exactly the solution you'd want to use for a first-pass categorization, given that's the pathway by which the ads communicate with users.
Yes, it's whack-a-mole, but so is SEO, and Google's continually tweaking that instead of giving up. Based on the current rudimentary techniques used by the advertisers (e.g. "DOWNLOAD!" buttons), even eliminating only such blatant examples would go a long way towards cleaning up deceptive ad's.
And as you've noted... it's not like Google doesn't have access to advanced CV techniques and the computational infrastructure to run them...