Anecdotal? Perception bias? Okay, let's go by hard data. 1.4 Billion active users. Billion of advertising dollar flowing through the platform because users are engaged. How many billions of family pictures shared and enjoyed? You think people are suffering through the experience and being forced to use facebook? Think again. And that stubborn family member with the tin foil hat (edge case), he can surely pick up the phone and give me a call.
yes one's own experience is always anecdotal and due to perception bias we believe our personal experience to be significant. You're not special, we pretty much all do this.
Please define active user as it could mean anything, then again don't, as number of used (which is more appropriate than users for facebook) and advertising dollars are hardly valid metrics for bringing people together and positive life changing.
Turns out you are right actually, some are suffering through the experience and feel they are forced to use facebook[1][2][2], note that they are mostly in the same demographic group which happen to be the next generations of adults.
This tin foil hat edge case is a boat that has sailed a while ago, facebook is a major privacy problem[3][4][5] and as we know privacy is the foundation for liberty and freedoms. But Facebook is also censorship[6][7] and manufacturing public opinion[8].
Not only that, but contrary to your personal experience facebook usually makes people miserable and feel bad about themselves[9][10][11][12] and other personal experience point to it being bad and getting worse at giving you the meaningful posts[13].
If you care about your loved ones and family you should help them get away from facebook[14][15], not trap them in by putting all you interactions with them there.
We both agree that individual experience is anecdotal. That is why I tried the way of stats. But you are now questioning the number of users on fb. That boat has sailed few yrs back.
A.We can all confidently agree that a large number of users use fb.
B. Most of what you have linked is opinion pieces. The first one I clicked had private chat transcripts from Zuckerberg when he was a kid and fb was nothing like what it is today.
C. Some studies are referenced which show people are miserable using social networks. Similar results have been "derived" for almost anything: news, video games, television, cell phones etc. I recommend taking it with a pinch of salt.
D. You say that advertising dollars mean nothing. Exactly the opposite is true. Try getting coke, kraft, apple and other brands to associate themselves with something that makes miserable.