It just depends upon your aims. If you're trying to convey an idea in hopes of transferring knowledge then yes -- write like you would talk to ease the others' cognitive load.
If you're a fantasy writer, it would get pretty drab pretty fast if you spoke to me like how most people speak to me. In fact, it'd be downright boring if you structured all dialogue between characters in such a manner. You need the pomp to make sentences glimmer or express significance.
I'm not sure what the thesis of this essay is since it starts out as "If you want more people to read what you write..." Well no, if you're a novelist, I wouldn't recommend this essay to you. And that's not just me being a pedant either; I think this whole essay is simply advice to CEOs who are trying to talk about their idea.
The thing that "comes over most people" is actually them trying to actually express their real selves, which often gets clouded in day-to-day interactions with others. The idea that you should just shut this off is nonsense and a barrier to increased creativity. You can write in a creative fashion while still maintaining a simple delivery. Just look at Larry Wall.
> If you're trying to convey an idea in hopes of transferring knowledge then yes -- write like you would talk to ease the others' cognitive load.
Even for transferring knowledge, it depends a lot on what knowledge you're trying to transfer, and to whom. In scientific writing, the more pop-science the goal of the article, the more conversational the style should be, and vice-versa. In a paper by someone in my field written for other people in the field, a pop-science conversational style isn't helpful, and would increase the cognitive load. In that case, I want clarity, precision, and accuracy, which is often helped by using a more specialized language.
This has been one of the main changes in science writing from earlier centuries. If you read 17th-century mathematics, it's actually trying to explain it all in a jargon-free conversational style, written as if you were having a parlor conversation about numbers. "Consider three whole numbers, such that the sum of the square of the first two equals the third", etc. This does not scale well and is error-prone.
If you're a fantasy writer, it would get pretty drab pretty fast if you spoke to me like how most people speak to me. In fact, it'd be downright boring if you structured all dialogue between characters in such a manner. You need the pomp to make sentences glimmer or express significance.
I'm not sure what the thesis of this essay is since it starts out as "If you want more people to read what you write..." Well no, if you're a novelist, I wouldn't recommend this essay to you. And that's not just me being a pedant either; I think this whole essay is simply advice to CEOs who are trying to talk about their idea.
The thing that "comes over most people" is actually them trying to actually express their real selves, which often gets clouded in day-to-day interactions with others. The idea that you should just shut this off is nonsense and a barrier to increased creativity. You can write in a creative fashion while still maintaining a simple delivery. Just look at Larry Wall.