But how do developers being successful on Twitter's platform translate to Twitter making money? Developers aren't really willing to pay for access to Twitter, and I don't think many of them want to show Twitter's ads, as that removes a way for them to make money by offering an ad free version, and makes offering their own ads that much less unpalatable.
>But how do developers being successful on Twitter's platform translate to Twitter making money?
Same way 3rd party developers helped originally grow twitter. A variety of twitter 3rd party tools drives user engagement with twitter. That data most likely has value that twitter simply hasn't figured out how to extract efficiently yet (slapping ads in the feed is an easy monetization strategy, not necessarily a good one).