I don't understand your point in comparing this work to normative decision theories. The work is explicitly modeling experimental results that have been hard to model with existing probabilistic approaches.
That said, if we find that cognition can be well described by some fairly clean math, we should take a hard look at "normative" models that say it should be different. Up to now the descriptions have mostly had to use a pile of heuristics that could be (handwavingly) justified as "cheaper". But this work suggests a very different picture.
That said, if we find that cognition can be well described by some fairly clean math, we should take a hard look at "normative" models that say it should be different. Up to now the descriptions have mostly had to use a pile of heuristics that could be (handwavingly) justified as "cheaper". But this work suggests a very different picture.