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This is great! One improvement would be to not use an example that's "meta". Your example company is "YC Series A". It takes mental effort to separate the series A narrative that is your article, and the series A narrative that is your example company. This problem is at its worst on the "Use of funds" slide: "We're raising $50k to scale to supporting $1.5B in Series A funds raised annually." The couple of seconds spent in interpreting that correctly is an avoidable distraction.

Just avoid the common trope of examples that are "meta"!


That’s a good point - I went back and forth on what to base my sample slides off of. Ultimately, it was important to me to protect the privacy of the founders I work with, and was worried that any non-meta example I used would be taken to resemble any company I had worked with. I also didn’t want founders to copy the deck wholesale, but instead to adapt it to their specific situation, so I chose an example that doesn’t apply to any startup. Of course, the numbers used shouldn’t be taken too seriously anyway :)


Got it. Thanks for sharing the thought process. And of course, thanks for writing the excellent article!


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