Is this a calculated derailment technique? Why MS? Because MS is the subject of the article. Feel free to submit articles about others. As mentioned above, you simply cannot compare a smartphone operating system where one handles, emails (in the cloud anyway) some personal apps and a browser to a full desktop operating system where among many other things serious work is done as well as private and enterprise data is stored. Many people don't want to trade access to that data and act as a product - it's as simple as that. Sadly there isn't an Windows 10 edition free of the tracking stuff. Let's hope France gets Microsoft to stop that or offer a new edition without that stuff.