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>The "Get a Mac" campaign portrayed the PC as a lovable, if incompetent and comic, laughable even, character.

That is totally subjective. Some may have viewed him as "lovable" but others viewed him as "ignorant", "unclassy" and "filthy" similar to how someone could take the "Gmail Man" as "funny", "sarcastic" and simply "nosy".

[1] http://www.youtube.com/watch?v=iMbQCom7VTY




PC guy "filthy"?! Seriously?




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