Now where have I heard that story before? Only mabye about a million times? Hopefully with this submission the last three people on the planet who didn't know it yet have been "filled in", so that we can turn to other things.
The funny thing is that this "story" is probably the single most effective marketing factor for plentyoffish. Nobody would have heard about it if it wasn't for the story...
Yes, we already heard the story long time ago, when his AdSense checks were making rounds the web.
And at that time, you would think: that's it, guy was lucky/clever, his money problems are solved, let's move on.
But meanwhile, he still kept going on and up.
When I first read about PoF, it was somewhere among the top Canadian dating sites, though not even the most popular one. Now, only a couple of years later, it became no. 1 in US.
He successfully made transition from "internet famous" to being on the cover page of well-known business magazine. He uses publicity gained at one level to propel him onto another one.
That, and also, as inerte mentioned, it was really well done story. It showed Markus from another angle.
Sorry for the "hint...", it was their original title.
Ok Ok. So many people bashing this guy. What I want to know is...how he does it himself. Of all the stories I've read, none have given me THE answer. Do any of you have a clue? "Writing efficient code" as the article states isn't exactly a helper.
really?
I would guess that his target market aren't the ones reading stories on HN.sure - the SEO helps.... but i'm not sure too many people follow the links.
The funny thing is that this "story" is probably the single most effective marketing factor for plentyoffish. Nobody would have heard about it if it wasn't for the story...