The Apple Store down the street from me has cash registers. I think they only do the iPhone checkout thing when you do a large purchase.
My experience standing in line at an Apple Store has been very bad. Perhaps worse than any retail store I can recall. By not having a clear line the customer is left confused. What am I supposed to do if I want to buy a mouse? If the store's not busy you're set. If it is busy you have to try and grab an employee, who's undoubtedly busy helping another customer already. Then they tell you to stand in the line. Except that the front cash register area is both a cash register and a work station. So you might be standing in line and the two people in front of you are getting repairs. So you wait 15 minutes to buy a mouse.
A busy Apple Store feels like a DMV to me. There are numerous customers standing around waiting to be helped, but there is no clear way to get a ticket, as there at least is at a DMV.
My experience standing in line at an Apple Store has been very bad. Perhaps worse than any retail store I can recall. By not having a clear line the customer is left confused. What am I supposed to do if I want to buy a mouse? If the store's not busy you're set. If it is busy you have to try and grab an employee, who's undoubtedly busy helping another customer already. Then they tell you to stand in the line. Except that the front cash register area is both a cash register and a work station. So you might be standing in line and the two people in front of you are getting repairs. So you wait 15 minutes to buy a mouse.
A busy Apple Store feels like a DMV to me. There are numerous customers standing around waiting to be helped, but there is no clear way to get a ticket, as there at least is at a DMV.